公司简介

 


AC尼尔森在中国

  
AC尼尔森,荷兰VNU集团属下公司,是领导全球的市场研究公司。AC尼尔森在市场研究领域已经有80年的历史,在全球超过100个国家提供市场动态、消费者行为、传统和新兴媒体监测及分析。客户依靠AC尼尔森的市场研究、专有产品、分析工具及专业服务,以了解竞争环境,发掘新的机遇和提升他们市场及销售行动的成效和利润。

  AC尼尔森于1984年来到中国。至今AC尼尔森已经对中国--全球竞争最为激烈的市场之一--以及中国消费者积累了深刻的理解。不论是中国本地企业还是准备以及已经进入中国的外国公司,我们所拥有的丰富的市场资讯和深刻的市场洞察都能够帮助他们深入理解其竞争环境以及消费者的需求和期望,从而协助他们制定和执行成功的市场战略。

  AC尼尔森将协助您在中国取得更大的成功!


ACNielsen in China

  Celebrating 80 years in global market research, ACNielsen, a VNU business, is the world’s leading marketing information company. Offering services in more than 100 countries, the company provides measurement and analysis of marketplace dynamics and consumer attitudes and behavior. Clients rely on ACNielsen’s market research, proprietary products, analytical tools and professional service to understand competitive performance, to uncover new opportunities and to raise the profitability of their marketing and sales campaigns.

  ACNielsen commenced operations in China in 1984. Since then, ACNielsen has built a solid understanding of China, one of the most competitive markets in the world, and the Chinese consumer. Our information and insights help organizations - preparing to enter the market or already in China - develop a better understanding of the competitive environment and the needs and expectations of Chinese consumers, helping them to formulate and implement successful marketing strategies.

  ACNielsen will help you grow your business in China!




AC尼尔森中国网站 http://www.acnielsen.com.cn
 

 

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